Maria Korovina is a unique person. She is an artist (a member of the Academy of Arts of Central Asia), writer, and journalist who draws the East in a European style. Thanks to her creativity, she has achieved international recognition.
The client wanted a personal site, where visitors would have the opportunity to check out the artist's works and read about her. Maria Korovina wanted to share her art with the world and find new admirers of her work through the site.
We suggested moving away from the format of a standard online catalog, where one can view and purchase paintings, and allow visitors to take a deep dive into the inner world of the artist. Our goal was to convey the proper mood through the site, turn a visitor into a character in Maria Korovina's paintings, and lead them through the life of this unique woman.