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Client

BONITO Fashion is a family store of brand clothes. The company is one of the leaders in the textile industry of Uzbekistan. BONITO Fashion always surprises with novelties, stylish images, bright combinations.

Objective

When creating the logo, we faced the task of combining in the trademark three different forms, three lines of clothing, three excellent energies: women's, men's and children's. The result was to be a stylish, bright and catchy logo that would create a mood.

Solution

We tried to display in the logo the concept of family and family fashion, as well as modernity and youth casual style of clothing “Casual" with an emphasis on convenience and practicality. For this we used three forms based on a rectangle: the first symbolizes a woman's dress, the second - a man's torso, and the third - a child.