All Home – trade network in Uzbekistan, format of «All home».
Branding, company style, website re-branding, brand book, design for SMM.
While preserving the existing concept of the trading network, we developed branding, the basis of which was the style of minimalism. Aesthetics, refinement and coziness – are the aspects which needed to be expressed in the design of the whole company, from the design of the store interior and façade to courier cars, corporate T-shirts, paraphernalia, online store and social networking pages. We played with three colors (green, dark gray "bluish" and white) and created a vivid style that highlights the brand, and that stands out from the competitors.